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Qatargas TV commercial promotes safe driving

Posted by CSR Middle East on July 5, 2015 at 1:15pm 0 Comments

Qatargas has launched a special TV commercial aimed at promoting safe driving behaviour, in line with the Ministry of Interior's efforts to spread road safety awareness in the community.



The 30-second TV commercial titled "Did you get the message?" is being aired on Qatar TV through the month of Ramadan. It can also be viewed online on Qatargas' official website (www.qatargas.com.qa) and on YouTube (QatargasTVC Road Safety 2015).



The commercial highlights the danger of using mobile phones while driving and focuses specifically on the danger of 'texting' while driving. According to official figures released by the Traffic Department, using mobile phones while driving was one of the key causes of the 5,230 road accidents registered in Qatar during 2014.



The commercial shows how texting distracts the driver and leads to a crash as the driver's attention is on the phone…

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Focus on Corporate Social Responsibility helps Dulsco become a Superbrand

Posted by CSR Middle East on July 1, 2015 at 1:00pm 0 Comments

Dulsco, a regional leader in human resource and waste management solutions, has bagged the Superbrand award. Over 1,500 leading brands in the UAE vied for the Superbrands title, however, only 55 were declared Superbrands by the Brand Council. Dulsco is the only waste management company and among very few HR solution providers in the region to be awarded the Superbrand status.

Commenting on Dulsco’s entry into the Superbrands list, Mike English, Director, Superbrands ME said, “Dulsco is one of the very few Emirati B2B brands to enter the Superbrands list this year. We are noticing a steady increase in local brands like Dulsco making their mark. This definitely proves that companies in the region are focusing on their brand strategy and meaningful engagement with the target audience.  We are pleased to welcome Dulsco into the Superbrands list.

“Dulsco is delighted to receive the Superbrand status in the services sector this year. The Superbrands list includes some of…

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The CSR Trendsetter

Posted by CSR Middle East on June 25, 2015 at 1:00pm 0 Comments

One of the great joys of being a journalist is our privileged interaction with passionate people from all segments of the society. By the very nature of our work, we have direct access to those who are driving change and forging new paths. Most of it is almost routine. But, once in a while, we meet people who stand out and outshine this mighty company. Dana Haiden is one of those memorable ones. Instantly likable and articulate, Haiden's candor is a rarity among executives at her level and she makes for an engaging conversationalist - confident, honest and knowledgeable, pretty much the holy trifecta when it comes to interviewees.

Surprisingly for someone who is Head of Corporate Social Responsibility at a major multinational like Vodafone, Haiden has kept herself (and her work) relatively under the radar. But that was before she was named among the 100 Most Talented CSR Leaders by the World CSR Congress earlier this year. She was recognised for her…

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Kahramaa’s sustainable report receives award

Posted by CSR Middle East on June 20, 2015 at 1:00pm 0 Comments

Qatar General Electricity and Water Corporation has joined the leading organisations across the world gaining Global Reporting Initiative- 4 (GRI-4) for its sustainability reporting. 

The recent achievement from the Netherlands-based Global Reporting Initiative (GRI) has enabled Kahramaa to use Materiality Disclosure Service Icon.

The latest advancement is for Kahramaa’s 

Sustainable Report 2014.

Kahramaa’s sustainability report is being produced yearly by its Conservation and Energy Efficiency Department (Tarsheed) with contributions of all other departments.

The sustaiability report has also received two significant awards for its first Sustainability Report 2013 “Changing mindsets, Inspiring the future”.

The annual report on sustainability is a key component of the sector sustainability programme, which aims to enhance the management of economic,…

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CSR in Algeria 1 Reply

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Started by CSR Middle East. Last reply by Yasmine Seghirate Jan 15.

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The first CSR (Corporate Social Responsibility - المسؤولية الاجتماعية للشركات- Sustainability) Platform of the Middle East region since 2005

 
 
 

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