Training objectives:
Welcome to the big shift. In the past two decades CSR evolved out of an understanding that it is important to secure the license to operate through the development of a sustainability strategy alongside the core business strategy. New developments in the political, corporate and societal areas now all point to a critical change in direction - CSR has become a primary lens for strategy and innovation.

This means new ways of collaboration within an organization, but mainly also co-creation with new partners, stakeholders, and sometimes even competitors. Critical questions about the right to exist, the purpose of the organization and their positive contribution to society through the very core of what they do are more and more asked. In order for an organization to thrive in this complex and alert new age, sustainability and innovation must be aligned in order to secure and grow profit in the future.

Target audience:
In order to maximize impact, the Arabia CSR Network encourages attendance by several representatives from a given organization. This is due to the fact that we anticipate the highest outcome per organization if attended not only by the CSR manager, but eventually also managers from planning and development, strategy and innovation, finance, HR managers and board members. They all have crucial roles to play to help synchronize sustainability and innovation for a thriving future of their organization.

How will you benefit from this workshop:
• Work to develop the future success story of your organization and build new capacity for necessary changes
• Learn how to position your current organization in the nexus of global megatrends
• Learn how to differentiate between sustainability issues, root causes and unnecessary complexity
• Learn how successful companies have tackled sustainability strategies in the past and transitioned themselves into leaders in sustainability by innovation in various areas
• Assess what sort of success measurement is needed for your organization to thrive in a 1-Earth-Economy and learn how to define baselines and ‘North Stars’ for your organization
• Study your existing business and innovation approaches given the necessary adaptations towards a green & inclusive economy
• Differentiate between various innovation approaches and learn about a sustainable innovation framework that aligns company strategies with long-term sustainable development needs
• Interact with likeminded from different industries and explore new techniques for co-creation and collaboration, using various sorts of platforms around sustainability issue areas

Trainer: Ralph Thurm, Associate Director, Collaborative Sustainability & Innovation at Deloitte

For more details please visit http://www.arabiacsrnetwork.com/home/workshop/2013/sustainability-and-innovation