Viva, Kuwait's newest and most advanced mobile telecommunications service provider, today announced that it has signed a two year sponsorship agreement to support the environmental initiatives of the Kuwait Dive Team, an affiliate of the Environmental Voluntary Foundation (EVF).

Commenting on this sponsorship, Viva stated, "The Kuwait Dive Team initiatives are an excellent example of how we can contribute to the preservation and protection of the environment. They are also an ideal way to raise awareness and promote a culture of volunteering and working in the community to ensure a better future for the coming generations."

The company added, "We are very proud of our collaboration with the Kuwait Dive Team, whose activities and projects are highly regarded and well received by all groups and sectors in society. We hope to see the community's various segments, including businesses, become more aware and interested in the environment we live in as it is an issue that affects not only the entire country of Kuwait, but the continuity of our planet's resources."

EVF's Chairman, Mr. Waleed Al Fadel, said, "We are very happy that Viva has shown such a commitment to supporting us in our work. Both our organizations want to do what we can to protect our environment and natural resources and promote a greater sense of environmental responsibility. I am sure that by pooling our resources we can make an even greater impact on people's awareness of the importance of preserving our natural environment."

The Kuwait Dive Team projects involving Viva will include clearing shorelines and coral reefs of hazardous wastes, planting new coral colonies in the seabed and documenting the positive effect on the environment. The team will take on initiatives such as restoration of existing colonies and planting of new ones with photographic reports, installation of small marinas in Kuwaiti islands on behalf of Viva, awareness campaigns launched at schools and youth organizations across Kuwait over two years, and cleaning coastal areas and monitoring rounds of the coral reef conditions among many other activities.

Viva's sponsorship of this initiative is an important part of its social responsibility objectives to generate more interest and awareness amongst Kuwaitis about the dangers of environmental pollution and what can be done to reduce it.