The Public Relations department at Al Ahli Bank of Kuwait announced its new CSR slogan ‘Our Society ... Our Responsibility’ at a press conference held on Feb 15. ABK remains committed to corporate social responsibility, and is strategising meaningful activities to enhance its CSR initiatives. ABK is concerned about giving back to the community and will continue to develop programs that concern Kuwait and its citizens. ABK is known to support youth and sports initiatives, and it works constantly with social institutions, in an attempt to contribute across a broader spectrum.

At the press conference Ms Sahar Al Therban, Public Relations Manager welcomed the attendees and praised the continuous support provided by the media to the Bank. She emphasized the Bank was focused on giving back to the community saying, “It is our social responsibility to work towards the betterment of Kuwait and care for its social fabric, as we are an integral part of it.” ‘Our Society ... Our Responsibility’ will be the slogan under which our social responsibility events will be leveraged, both internal and external. 

These events include ABK staff activities and events for the wider community with reference to education and health care, but above all health awareness. Ms Al Therban continued, “Non-profit organisations and associations have been on the Bank’s agenda, and they enjoy our support through sponsorship of events focused on opportunities for school and university students. We look forward to continuing our work with greater enthusiasm to highlight social issues that will help create a better world for us to live in.”

Original Link